Verkade albums

Verkade albums

For about 40 years, the well-known Dutch chocolate brand Verkade published albums in which to paste pictures. Not only Verkade but also other brands such as Douwe Egberts did this. For decades it was a popular activity in many households.

View the collection of Verkade pictures

Verkade albums

Origin of the Verkade albums

Verkade was founded in 1886 as a biscuit and chocolate brand. The brand quickly became a typical Dutch product that could be found in all households.

In 1903 the brand started publishing picture albums which were originally German fairy tale albums. The pictures that could be stuck in the albums were in the packaging of Verkade products. At that time this was a form of advertising. Especially because the brand was advertised on the back.

After success, Verkade decided to design their own albums and they chose themes that were loved by the Dutch public, nature. Because of this they started releasing albums of the seasons.

Verkade album Summer
Verkade picture album Summer

The quality of the albums increased and the collection of pictures was such a success that Verkade hired additional staff to continue carrying out the campaign. For example, the brand offered the opportunity to exchange pictures.

Exchange Verkade pictures

In total, Verkade has released 30 different albums, selling a total of approximately 3.2 million copies.

Verkade albums

Collect Verkade pictures

In the first years, the pictures were put in the packaging of the Verkade products. Later these became vouchers/stamps that could be saved and exchanged for specific pictures.

Verkade vouchers

These could be sent by post.

Verkade albums released

This is the overview of Verkade's published albums per year:

No. Year Album Author Pictures for sale at The World of Kant
1 1903 Picture album 1, series AX Not yet
2 1904 Picture album 2, series 25-48

Not yet

3 1905 Picture album 3, series 49-72 Not yet
4 1906 Spring Jac. P. Thijsse Not yet
5 1907 Summer Jac. P. Thijsse Not yet
6 1908 Autumn Jac. P. Thijsse Not yet
7 1909 Winter Jac. P. Thijsse Not yet
8 1910 Blonde Dunes Jac. P. Thijsse Not yet
9 1911 Variegated Wei Jac. P. Thijsse Not yet
10 1912 The Naardermeer Jac. P. Thijsse Not yet
11 1913 Bosch and Heide Jac. P. Thijsse Not yet
12 1914 Along the Zuiderzee Jac. P. Thijsse Not yet
13 1915 The Fight Jac. P. Thijsse Not yet
14 1916 The IJsel Jac. P. Thijsse Not yet
15 1918 Friesland Jac. P. Thijsse Not yet
16 1925 My Aquarium AFJ Portielje Not yet
17 1926 The Flowers in our Garden Jac. P. Thijsse Yes, click here
18 1927 Texel Jac. P. Thijsse Yes, click here
19 1928 Houseplants AJ van Laren Yes, click here
20 1929 Mushrooms Jac. P. Thijsse Yes, click here
21 1930 Seawater aquarium and terrarium AFJ Portielje Yes , click here
22 1931 Cacti AJ van Laren Yes , click here
23 1932 Succulents AJ van Laren Yes , click here
24 1934 The Flowers and her Friends Jac. P. Thijsse Yes, click here
25 1935 Hans the Tower Crow HE Kuylman Yes , click here
26 1936 The farm HE Kuylman Yes , click here
27 1937 Where we live Jac. P. Thijsse Yes , click here
28 1938 Our Great Rivers Jac. P. Thijsse Yes, click here
29 1939 Animal life in Artis AFJ Portielje Yes, click here
30 1940 Monkeys and Ungulates in Artis AFJ Portielje Yes , click here

Reissue of Verkade albums

As mentioned, Verkade stopped making the Verkade records and albums in 1940 due to the outbreak of the Second World War. They did not return after the war. In 1975, the Seasons albums, Verkade's first four official albums, were reissued. She used the 4th edition of the original albums from 1910. This reissue was produced by Zomer & Keuning Boeken BV in Wageningen in collaboration with the Association for the Preservation of Natural Monuments in the Netherlands.

Loved by collectors and enthusiasts of snailmail, art journaling and scrapbooking

Nowadays the Verkade pictures are back again. The albums are no longer made but are still collected. And not only by people who collect the albums, but especially by enthusiasts of the vintage records. They are often used when creating an art journal or snail mail. Snailmail is the creation of letters, cards and mail where the art is not the text but the layout and design. Snailmail and journaling have been extremely popular on Instagram and Pinterest in recent years. Mainly in America, where scrapbooking, the artistic and creative layout of a photo album, has been practiced for decades.

You can also use the pictures to make your own cards or decorate your home.

These hundred-year-old pictures still inspire many people. Where they used to be collected in albums, we now see them coming back in all kinds of other creative ways. At De Wereld van Kant you can buy these old pictures for your creative projects.

View the collection of Verkade pictures

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